Hi! I’m Ella Colby. I am a multidisciplinary designer and creative leader based in New York City. I specialize in brand identity, marketing design, and engaging visual experiences that build connection.

As Head of Design at Poolside Agency, I guide the creative vision from concept through execution while ensuring that every piece supports clear strategic goals. I earned my Bachelor of Fine Arts in Graphic Design with a minor in Psychology from Chapman University, where I developed a strong understanding of how design influences perception and behavior.

I approach every project with intentionality and purpose. My design style is adaptable, shaped by each client’s goals and brand personality. By combining empathy with strategy, I strive to create work that is visually compelling and meaningfully connected to the audience. 

When I’m not designing, you’ll probably find me on my yoga mat, journaling in the park, or searching for the best latte in the city. :)